Selling is a Problem Solving Opportunity

Whether our business is to sell a product or a service, approaching every sale as a problem-solving opportunity enables us to do so much more than simply push our wares on unsuspecting customers. In truth, the process of problem-solving is remarkably similar to that of successful, customer focused selling – and if you’re good at one, the chances are that you will also succeed at the other. Read More +

Blogs Under the Microscope – Part 2

Welcome to the second in a series of posts about blogs and those who create them. After being enticed to travel the world with the Wanderlust Storytellers last week in the first of the Blogs Under The Microscope series, today’s blogger focuses on content that will help make life easier for Small Business Owners. Blogging is a great way to encourage communication between businesses and their intended audience, and by annexing a blog to your business website as today’s focus  blogger does, clients get to meet the person Read More +

Blogs Under The Microscope – Part 1

This is the first in a series of posts I am compiling about blogs and those who create them. Whether it be for business or personal use, blogs are a great method of getting your message out to a wide audience.  We know that Google loves to see fresh content, and regular blogging is a great method of ensuring that this occurs – but blogging  isn’t always about trying to get to the top of the elusive Google ladder,  sometimes bloggers have a more personal reason behind Read More + Read More +

Que Sera, Sera….

Life is like stepping onto a boat that is about to sail out to sea and sink. – Shunryu Suzuki. If you knew that the boat moored before you had a high likelihood of sinking would you hop on board, or would you turn and walk away? Would you search out a more seaworthy vehicle, one that would help you reach your destination via safe and chartered waters? Read More +

Is Your Website Mobile-Friendly?

Businesses with online stores need to be aware of a major change happening on 21 April, 2015 that will effect them greatly.  A change that may see their sales drop, or soar if they are one of the lucky ones. Which side of the fence do you want to be on? Well, as the saying  goes it’s all about “Being Prepared”! Be Prepared Starting April 21 Google will be expanding their use of mobile-friendliness as a method of ranking.  In other words, websites that are Read More +